Field Marketing

Optimise shelf health. Increase Sales. Grow Market Share.

Our route-to-market teams are tasked with the efficient implementation of point of purchase strategy, partnering with our clients to sell more and increase market share. From aggressively increasing sales, to building, activating and energising brands, we're there to make certain that our clients stand out from the crowds; that their products are in stock, on shelf, all the time.

Our route-to-market solutions include:
  • Dedicated, synergised and customised sales & merchandising services across all channels and categories
  • Trade marketing
  • Promotional implementation and off-shelf displays
  • Planogram implementation & resets
  • Product recall and returns
  • Management of out of stocks
  • Retails systems enabling field intelligence
  • Order placement and queries
  • Category-specific fieldmarketing solutions
  • Channel-specific fieldmarketing solutions
  • Channel advisory services
  • Strategic fieldmarketing consulting
  • Training, development and knowledge transfer

To match our clients' unique needs, we have three route-to-market options:

Dedicated

For manufacturers that require their own fieldmarketing team to represent their brand/s, our dedicated structures provide the benefits of outsourcing and the advantages of total focus.

Synergised

Our syndicated team provides a commercially viable solution many of India's best loved brands.

And with our large footprint across Mumbai and Maharashtra, we're able to maximise our brands' availability in a substantial number of outlets, ensuring that you showcase a consistent brand presence across hundreds of locations.

Customised

Our customised solutions deliver highly customised, strategic field marketing solutions that suit each client’s unique set of business circumstances.

With a depth and breadth of expertise and experience across a range of channels, categories and related services, ourr Customised Field Marketing team offers tailor made field marketing applications.